Chevron CEO: cutting carbon will take a long time.

May 30, 2013

By David R. Baker

Chevron CEO John Watson had his hands full Wednesday at the oil company’s annual shareholders meeting in San Ramon.

As usual, he faced tough questioning over the company’s$19 billion pollution lawsuit in Ecuador. Some of the exchanges grew tense, and one of the speakers was ejected from the room. For a full account, check out my story here.

Big Oil Prefers to Crush Renewables Rather Than Invest in Them

For awhile it looked like the oil giants were seriously diversifying into renewable energy, but that’s coming to an end.

BP dropped its long-standing solar and wind divisions, Shell focuses on how wind energy can assist fossil fuel extraction, and Exxon and Chevron have pulled back from biofuels.

Low Carbon Fuel Standard: Consumer choice is key to California success

“You can have any color Ford you want, as long as it’s black,” Henry Ford is famously credited with saying in the early years of the U.S. automobile industry, when Fords only came in one color.

Why so many color options today? Consumers. Consumers are one of the most powerful drivers of change on the planet. We vote with our wallets, and we vote with our values. And we have the power to make changes far greater than a car’s color.

Yet at the fuel pump, consumers still have no power. We all know our dependence on fossil fuels weakens our economy and security while threatening our environment. We simply feel powerless to address it because there is no true alternate choice.